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Saturday, February 03, 2007
Turner Picking Up the Tab in Boston
Turner Broadcastings chief executive Phil Kent has spoken with Boston Mayor Thomas Menino and pledged full cooperation including picking up the tab on expenses related to the emergency response to the marketing devices placed in Boston that triggered a major panic attack.
The marketing devices featuring a cartoon character shut down railroads and travel through much of the city and the security response is estimated to cost over $1m.
Turner has indicated that they did not mean to perpetuate a fraud. Employees of the firm hired by Turner have been brought up on multiple criminal charges related to the media event.
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